Digitalization
Digitalization has created an increasing number of new uses and is contributing to innovation. Digital transformation has become a must for companies & organizations, and also affects people in their private and professional spheres.
Another key element of the digital world is connected objects. The data collected by the Internet of Things (IoT) is exponential, and efficient use of this data can yield high value.
Digital transformation
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REPLAY | How Lausanne Tourisme unleashes the power of data
How to offer a better experience to your visitors based on your data? At a time when data is at the heart of our activities, it is crucial to know...
PODCAST | Why is UX design so important for your digital products?
The interest of companies in UX Design is growing and becoming necessary for companies. The aim is to constantly improve the relationship between man and machine through interaction. Why is...
Customer Experience: a new digital marketing paradigm
Customer Experience has been at the forefront of marketing agencies' and departments' discourse for a number of years…and more importantly, a key enabler for the transformation of customer paths and...
The 10 golden rules of Total Experience
During the past pandemic, customers all over the world had not much alternatives but to shop online. It is a habit that people will maintain also once life returned to...
Businesses should continue their digital transformation journey despite these times of crisis
The introduction to our previous article, "Customer Experience: high quality performance starts with data collection", quickly established that the current crisis and lockdown had caused remote collaboration and e-commerce projects...
REPLAY | Mission: Insight-Driven company, but how?
With the current exceptional period, the digitalization and e-commerce penetration are exploded these past months. More than ever businesses needs to react and their decision-making process depends a lot from...
PODCAST | How Chatbots can improve your Customer Engagement
Customer support automation supported by AI driven knowledge management and NLP technologies is definitely making the difference for companies today. Whether for internal or external purpose, the advantages offered from...
xRM, or the art of managing all business relationships through Data and Digital technology
CRM, or the art of managing customer relationships, is a concept that is familiar to all – but what if this art could be generally applied to all of a...
How can digital transformation help non-profits change the world?
The combined budget of non-profits in France amounts to 113 billion euros, i.e. 3.3% of its GDP. The sector is a major constituent of French society and it is estimated...
Business: how to optimise value creation and costs in times of crisis?
The current economic downturn is forcing companies and public institutions to optimise value creation and costs considerably faster than anticipated. However, this cannot be done at any price: not only...
ResuMe: your online job-matching tool
Currently, many people are reconsidering their career choices and look for new horizons. In the IT sector, there are various job profiles and vacancies. However, many still look alike. Therefore,...
What is your digital quotient?
The digital transformation refers to the way an enterprise responds to the new opportunities arising from digital technologies to provide appropriate and innovative services to its customers and staff.
IT departments must be at the forefront of digital transformation
Do IT departments really lead the way in digital transformation? Benjamin Protais, Director at Business & Decision Switzerland, explains and expounds his view of the current situation of IT services...
InsurTechs: insurance companies turn to digital technologies
After the Fintechs, Insurtechs are arriving on a tide of data, cloud and IoT,and they’re all set to blow the dust off the sector.
Innovation
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PODCAST | How Low-Code Application Platforms bring value to your business?
In a recent study, Gartner estimates that 65% of all applications development will be low code by 2024. Why Low Code Application Platform (LCAP) is revolutionizing digital transformation for companies?...
PODCAST | Innovation in the World of Data & Digital
Most enterprises and people have to adapt themselves with the new disruptive world and have to become creative and innovative. This crisis highlighted the fact that Innovation is what we...
When digital saves lives
In mainland France, more than 6 million people are deaf, hearing-impaired, or have speech difficulties caused, for example, by stroke or tracheotomy. It is difficult for them to call the...
How are Progressive Web Apps upsetting mobile use?
The “mobile web” (access to the web from a smartphone) overtook the “desktop web” in terms of volume more than a year ago. This phenomenon is only going to become more...
Open innovation is far more than an open air playing field
Why do some business opt for open innovation, giving away some of their knowledge without expecting anything in return (at first sight, at least)? What do they actually have to...
ATAWADAC, the battle cry of Digital transformation!
Marketing & IT may find it difficult to collaborate but they do have one thing in common: their love for acronyms. Literally speaking, ATAWADAC stands for "Any Time, Any Where,...
Preparing for the Technology Shift - What Size Is Your Screen?
I recently attended a seminar on data discovery, mobility and social networking. I came away with a couple very clear points – seemingly obvious, so perhaps you already get it....
IoT Connected objects
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PODCAST | How Low-Code Application Platforms bring value to your business?
In a recent study, Gartner estimates that 65% of all applications development will be low code by 2024. Why Low Code Application Platform (LCAP) is revolutionizing digital transformation for companies?...
Geolocalisation of precision in interior where are we really
When we talk about geolocation we immediately think of GPS and all the services it has enabled for over 20 years when we are finding our way around the world...
Understanding the Beacon in action and its innovative uses
Beacons are often very innovative, and try to meet needs that other technologies cannot currently satisfy.
Auto Insurance & Big Data: The era of connected objects
The objective of this article is to present the impact of connected objects on Big Data in the car insurance industry.
Why the Internet of Things Does Not Exist
With the emergence of new "big words" such as Big Data and Internet of Things, we feel that we are at the dawn of a new era, but is this...
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