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Articles from Mehdi Berrahou

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Mehdi Berrahou

Spécialiste CRM et Marketing at Business & Decision North America

Mehdi Berrahou is a CRM and Marketing Specialist with Business & Decision North America. He has worked for multiple clients in Europe and the U.S. enabling and improving Customer eXperience Management. Mehdi specializes in marketing automation, cross-channel campaigns and management consulting and is an Adobe Campaign expert.




Reporting in Adobe Campaign – Based on a Client Experience

Adobe Campaign’s standard reports cover basic marketing campaign information primarily from an execution standpoint, and they can include a variety […]