Throughout his 30 years of experience, Jim has developed expertise in Customer Relationship Management, Customer Experience Management, and employing best practices to make them work. He is recognized as an innovator and thought leader by clients and business partners for his exceptional knowledge of CRM across a multitude of industry verticals, his professionalism, and his dedication to his clients.
All posts from Jim Marzola
Where does your customer experience begin?
Data collection and data analysis are important pieces of our strategy to improve the experience our customers have with our business. However, have we become mesmerized by “big data” and...
The Customer Experience Moment
You may not have noticed it. It happened slowly, subtly. Then, everywhere you turn, people are talking and writing about it. We entered the Customer Experience (CX) era. Think about...